Genesis 28:19

ESV He called the name of that place Bethel, but the name of the city was Luz at the first.
NIV He called that place Bethel, though the city used to be called Luz.
NASB Then he named that place Bethel; but previously the name of the city had been Luz.
CSB and named the place Bethel, though previously the city was named Luz.
NLT He named that place Bethel (which means 'house of God'), although it was previously called Luz.
KJV And he called the name of that place Bethel: but the name of that city was called Luz at the first.

What does Genesis 28:19 mean?

While travelling from his homeland in Canaan to Mesopotamia (Genesis 28:1–2), Jacob spends the night sleeping with his head resting on a rock (Genesis 28:10–11). As he sleeps, God appears in a vision of a heavenly staircase, or ladder, filled with angels. In this vision, God passes along to Jacob all of the promises given to Abraham, along with reassurances that God will be with Jacob wherever he goes (Genesis 28:12–18).

Jacob is so convinced of the holiness of the place where the Lord visited him that he decides to rename it. Previously called Luz, the place will now be known as Bethel. The word Bethel means "house of God." Jacob also sets up the rock on which he slept as a marker, anointing it with oil in some kind of ceremony. This spot will continue to be meaningful well into Israel's future, as a place where God meets His people.
What is the Gospel?
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